Honda-Nissan merger is officially underway

Tim Esterdahl

December 24, 2024

13 comments

Tim Esterdahl

December 24, 2024

13 comments

Breaking news with Honda-Nissan merger is now happening with a new company name and headquarters coming in 2026. Here’s what this merger could mean for truck and SUV shoppers.

Tim Esterdahl

Automotive Journalist Tim Esterdahl has covered the industry since 2011 and has been featured in many national magazines and articles like CBS Sunday Morning, News Nation, MotorTrend, Boston Globe and others. He has won awards for his work and is recognized as a truck expert in his field. In his spare time, he is often found tinkering on his '62 C10 pickup, playing golf, going hunting and hanging out with his wife and kids in Nebraska.

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testerdahl

Administrator

2,709 messages 4,584 likes

Pinned Dec 24, 2024

Breaking news with Honda, Nissan merger is now happening with a new company name and headquarters coming in 2026. Here’s what this merger could mean for truck and SUV shoppers. (read full article...)

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Saddle Tramp

Moderator

1,055 messages 1,194 likes

#1 Dec 26, 2024

It's going to be interesting. If anything, it reminds me of the purge and consolidation of the auto industry when it first started out in the late 1890's to 1910.

Reply 2 likes

testerdahl

Administrator

2,709 messages 4,584 likes

#2 Dec 27, 2024

It's going to be interesting. If anything, it reminds me of the purge and consolidation of the auto industry when it first started out in the late 1890's to 1910.

I didn’t realize you were that old. LOL

Reply 3 likes

Saddle Tramp

Moderator

1,055 messages 1,194 likes

#3 Dec 27, 2024

That's funny. My wife keeps saying that I'm immature. 🤣

Reply 1 like

stevemax07

New member

8 messages 20 likes

#4 Jan 05, 2025

This is a very interesting merger and I'm not sure I understand.

Honda's Strengths
Small cars, Midsize unibody SUVs, midsize sedans, Hybrid technology, brand reputation, brand loyalty

Nissan's Strengths
Body of Frame SUV, Pickup trucks, V8, Twin Turbo V6, Rouge, Seat comfort

For this to work, I'd have to think you shutter Infinity

Bring the QX80 over to Acura
Build the Titan off the QX80
Keep the Frontier
Shutter the Ridgeline as designed and shrink it. Base it off the CRV frame and build a compact truck
Have a rock paper scissors competition between keeping Rouge and CR-V (I vote CRV)
Keep Civic, ditch Sentra
Keep Accord, ditch Altima
Not sure between the Kicks and the HR-V
Murano, Pathfinder, Passport, etc...sea of midsized SUVs that need consolidation

If Nissan doesn't give birth back to the Titan...I can't see how Nissan contributes to this relationship...Honda would be better off not absorbing Nissan.

Reply 5 likes

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TheDo114

Well-known member

757 messages 1,198 likes

#5 Jan 06, 2025

This is a very interesting merger and I'm not sure I understand.

Honda's Strengths
Small cars, Midsize unibody SUVs, midsize sedans, Hybrid technology, brand reputation, brand loyalty

Nissan's Strengths
Body of Frame SUV, Pickup trucks, V8, Twin Turbo V6, Rouge, Seat comfort

For this to work, I'd have to think you shutter Infinity

Bring the QX80 over to Acura

Build the Titan off the QX80

Keep the Frontier

Shutter the Ridgeline as designed and shrink it. Base it off the CRV frame and build a compact truck

Have a rock paper scissors competition between keeping Rouge and CR-V (I vote CRV)

Keep Civic, ditch Sentra

Keep Accord, ditch Altima

Not sure between the Kicks and the HR-V

Murano, Pathfinder, Passport, etc...sea of midsized SUVs that need consolidation

If Nissan doesn't give birth back to the Titan...I can't see how Nissan contributes to this relationship...Honda would be better off not absorbing Nissan.

Great points!

Weirdly enough, Nissan is way ahead of Honda when it comes to electrification so that might be the main driving factor along with body on frame vehicles and value cars.

Reply 3 likes

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Dusdaddy

Well-known member

1,351 messages 2,019 likes

#6 Jan 09, 2025

If Nissan doesn't give birth back to the Titan...I can't see how Nissan contributes to this relationship...Honda would be better off not absorbing Nissan.

A new truck would be a good fit for that new 3.5L V6 they have in the Armada.

They can use the Datsun name for any vehicles that are a collaboration between Honda-Nissan.

Reply 2 likes

Saddle Tramp

Moderator

1,055 messages 1,194 likes

#7 Jan 09, 2025

I'd love it if they brought back Datsun.

Reply 1 like

Saddle Tramp

Moderator

1,055 messages 1,194 likes

#8 Jan 09, 2025

The 210 is legendary. Do you remember when Yugo came out with a convertible version? They had penthouse pet, Susan Napoli signing autographs. I was 17 and misspelled my own name. 😂

Reply 2 likes

Hilux

Well-known member

423 messages 727 likes

#9 Jan 09, 2025

My wife had a well used B-210 until someone T-Boned her and totaled it. She was a poor student back then so we bought a brand new YUGO which she drove 3 faultless years then sold it to another student.

My brothers friend had a Datsun B-210 we treated it like a Jeep, it did things that should not be possible.

Reply 3 likes